I'm originally from Calgary, Canada and have been living in Galway, Ireland for the past 3 years.
I’m at my best working with people. I build trust quickly, keep relationships going, and bring marketing, sales, engineers, customers and partners together so they’re pulling in the same direction. I’ve spent 12 years doing that in B2B marketing, mostly in SaaS and technology, across North America, Ireland and the UK.
I’ve been Head of Marketing at Evans Consoles, run my own agency for five years serving 25+ SaaS clients, and led strategic partnerships at OnePageCRM. These days I’m based in Galway, I write about sales funnels, and I build free tools for marketers.
Clear messaging. Making complicated things easy to understand, for customers and for the teams who sell to them.
Pipeline you can trace. Marketing tied to real numbers, from first click to closed deal.
Relationships. Partners, customers and teammates who are still in touch years later.
My Experience: where I’ve worked and what came out of it.
Funnel Clarity Weekly: my recently published newsletter including eight articles on finding and fixing leaks in a B2B sales funnel, plus a free tool you can try.
Contact: the best ways to reach me.
I'm not taking on new clients at the moment, but you can read about my marketing philosophy here.
If you'd still like to discuss marketing, learn more about my experience, or get connected to the right people, you can still book a call.
I lead the Grow Remote chapter in Galway and run a 180-member beach cleanup community. I also enjoy presenting, and I’ve run workshops at Portershed Coworking and Social Next.
The easiest place to reach me is LinkedIn, or head to the Contact Page and reach out to me there.